I was just watching a video interview with the CEO of TakaDu, a Software As A Service provider of real-time network analysis and reporting services to water utilities. They apply their algorithms to pressure and flow data generated by water utilities’ online meters, then notify the utility when their analysis suggests there is a leak in their network. They have packaged this all up in a sexy browser interface so when users get notified through SMS or email that there is a problem they can immediately log on to any computer and see the nature and location of that problem.
Okay, so this is a great product wrapped up in a very smart business model. It provides an important piece of the puzzle for creating a truly adaptive organisation…real-time information distributed to front-line individuals in a manner which is easy to understand and respond to. The SaaS model means that TaKaDu does not have to give away their core IP, the algorithms that translate the raw data into useful information.
The thing that really jumped out at me from the interview however, was something the CEO, Amir Peleg, mentioned as an aside. None of the people involved in TaKaDu at start-up stage were from the water sector.
TaKaDu was taking a well established technology/business approach, SaaS, which has been around for about 15 years now, and using it to revolutionise the way another established field…network modelling…is applied, in a way that is completely transformative.
The fact that this idea emerged from outside the sector makes me wonder whether the existing water community will be able to be sufficiently innovative and adaptive to remain relevant as the nature of the industry changes…or will many of us be left behind by step-change. Seeing large, dominant organisations brought to their knees by radical change is no longer unusual. Will the water majors be next?
At H2Otalent we believe that the water professionals who will thrive in the next decade will be passionate, innovative, visionary and inclusive. Is that you?